Michael and Brandon discuss the intersection of AI and culture in hospitality, arguing AI can strengthen culture by removing routine work so teams can focus on human guest experiences.
Brandon shares his career path from line-level resort roles to leading Fathom’s hotel management arm within a Maine-based real estate development firm focused on adaptive reuse and “sense of place” upscale soft-brand projects across Marriott, Hilton, and independents.
Fathom operates or develops seven hotels, typically 150–200 keys with multiple F&B outlets. Brandon highlights the Sugar House Hotel in Winooski, Vermont—a Marriott Tribute Collection property that will be all-electric, net-zero carbon, and LEED Platinum—embedding sustainability into every initiative.
He outlines Fathom’s associate-centric, value-driven culture, emphasizing authenticity, celebration, open dialogue, autonomy in recognition rituals, and cross-department cohesion, and explains using AI for SOPs, accounting, HR messaging, onboarding tools, and development analysis to reduce stress and improve retention.
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Learn more at https://lodgify.com/
Connect with Brandon:
https://www.linkedin.com/in/brandon-hussey-5bb21830/
https://www.fathomcompanies.com/
