When Restaurants Become Tech Businesses
If you’ve ever worked in hospitality then you will have, at least once, mocked the sector’s resistance to embracing new technologies and digital transformation. If a picture tells a thousand words then Trail’s ‘paper chaos’ stand at the Casual Dining Show this year sums up what we’re talking about.
For years, the big global consulting firms such as PwC have highlighted hospitality as a laggard when it comes to digitisation. And whilst still have some way to go, it is clear that we have collectively progressed towards being more adventurous in making technology part of who we are.