What in the World is Shaking Up The Hospitality Industry?
How prepared are you for the revolution?
Once upon a time, not that long ago in the restaurant, food and hospitality industry, the formula for success was pretty simple to grasp. Following the formula was widely accepted as the guaranteed path to making it.
Founders and business owners typically followed this tried and tested blueprint and reaped rewards.
Create an original concept or innovate around the edges of an existing one.
Clone the business D.N.A and replicate the customer/guest experience model.
Standardise the systems and processes, implement them as uniform standards and roll them out across new locations.
Et voilà! You have the three steps to scale your single unit business into a hotel chain or restaurant empire.
Many of the global brands we are familiar with started out in this way. Small single unit business rooted in one location which then expanded in local markets and spread their reach and influence to dominate globally.
You are familiar with industry titans such as Starbucks, McDonald’s, Hilton Hotels and Resorts, Four Seasons Hotels and Resorts et al.